{"title":"Mascara","description":"\u003cdiv style=\"text-align: center;\"\u003e\n\u003cp\u003eBoost lashes with clean, volumizing mascaras that lift, lengthen, and condition without clumping or flaking. Infused with performance-driven ingredients, these formulas deliver bold lash impact while caring for delicate lashes. Perfect for everyday wear or dramatic evening looks, mascaras from PÜR help you show your full lash potential. Discover bold, beautiful, clean lashes with our Mascara. \u003c\/p\u003e\n\u003c\/div\u003e","products":[{"product_id":"big-look-mascara","title":"Big Look Lengthening Mascara with Argan Oil","description":"\u003ch3\u003e Long Luxe Lashes \u003c\/h3\u003e Take your lashes to the extreme with PÜR's mascara miracle! If you’re looking for the best no clump mascara, you’ve found it. Fortified with Argan Oil, this game-changing volumizing mascara envelops lashes in nourishing, knockout colour with endless build and dewy sheen. With our exclusive, clump-resistant mascara wand, getting smooth, evenly coated lashes is easy — even in tough inner corners! Now, that's a stroke of genius.","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":35810241413273,"sku":"951451110","price":26.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/files\/big-look-lengthening-mascara-with-argan-oil-1700645.webp?v=1752697273"},{"product_id":"fully-charged-lash-primer","title":"Fully Charged Mascara Primer Powered by Magnetic Technology","description":"\u003cp\u003eAdds extra length and volume to your natural lashes in one swipe. It works seamlessly with our bestselling mascara, Fully Charged!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen applying the second coat of primer, focus the wand at the base of the lashes by wiggling the wand back and forth at the lash line. This will create the look of naturally fuller, more voluminous lashes and help fill in sparse areas before applying mascara and false eyelashes.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eINGREDIENTS\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eCarnuba Wax |\u003c\/strong\u003e Build volume and lengthen lashes creating the perfect foundation to apply Fully Charged Mascara\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003ePanthenol and Sunflower Seed Oil |\u003c\/strong\u003e Conditions lashes to keep them flexible and less brittle\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eAQUA, GLYCERYL STEARATE, C18-36 ACID TRIGLYCERIDE, VP\/METHACRYLAMIDE\/VINYL IMIDAZOLE COPOLYMER, CETYL PALMITATE, STEARIC ACID, PROPANDIOL, STEARETH-20, EUPHORBIA CERIFERA (CANDELILLA) WAX, COPERNICIA CERIFERA (CARNAUBA) WAX, PVP, STEARETH-2, PHENOXYETHANOL, POLYQUATRINUM-10, PHOSPHOLIPIDS, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, PANTHENOL, DIPROPYLENE GLYCOL, MAGNESIUM ALUMINUM SILICATE, HYDROXYETHYLCELLULOSE, AMINOMETHYL PROPANOL, CAPRYLYL GLYCOL, CHLOROPHENSIN, DISODIUM EDTA\u003c\/p\u003e","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":36116453949593,"sku":"951456130","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/files\/fully-charged-mascara-primer-powered-by-magnetic-technology-5232788.webp?v=1751123081"},{"product_id":"fully-charged-mascara","title":"Fully Charged Mascara Powered by Magnetic Technology","description":"\u003cp\u003e\u003cspan style=\"color: #fa3771;\"\u003e\u003cspan style=\"color: #2f2f2f;\"\u003eOpposites attract with this cruelty-free, age-defying Fully Charged Mascara Powered by Magnetic Technology that has a revolutionary \"magnetic\" polymer matrix that wraps a positively charged elastic veil around each lash to instantly lift, separate and define each lash for maximum, long-lasting performance. Fortified with a specialized blend of ingredients to help condition and strengthen to help prevent lash loss. Confidently fight the eyelash aging process as you strengthen, thicken, lengthen and separate eyelashes for gorgeous lashes that wow.\u003c\/span\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":35811088695449,"sku":"951455090","price":26.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/files\/fully-charged-mascara-powered-by-magnetic-technology-5302438.jpg?v=1751122995"},{"product_id":"on-point-mascara","title":"On Point Mascara","description":"\u003cp\u003eWe’re not normally here for the drama but we absolutely love a bold eyelash look! Separate, lengthen and thicken the appearance of your lashes with this cruelty-free 4-in-1 Mascara. A high volume mascara that adds drama to the look of lashes, it’s truly On Point! Formulated with nourishing, hemp-derived oil and Biotin for stronger, healthier-looking lashes that wow, this reach-for-the-sky mascara features intense black pigment that leaves a lasting impression. It’s lash-loving formula also helps protect against environmental stressors, such as pollution.\u003c\/p\u003e","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":38282095067330,"sku":"951459010","price":10.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/products\/on-point-mascara-with-hemp-953248.jpg?v=1700750981"},{"product_id":"double-shot-fully-charged-mascara-duo","title":"Double Shot Fully Charged Mascara Duo","description":"Two are better than one with Double Shot Fully Charged Mascara Duo—each full size mascara is Powered by Magnetic Technology that attracts to each individual lash to help thicken, volumize, and separate the look of lashes.","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":42434215870658,"sku":"951455011","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/files\/double-shot-fully-charged-mascara-duo-976475.jpg?v=1722065748"},{"product_id":"fully-charged-mascara-mini","title":"Fully Charged Mascara Mini","description":"\u003cspan data-mce-fragment=\"1\"\u003eOpposites attract with this cruelty-free, age-defying Fully Charged Mascara Powered by Magnetic Technology that has a revolutionary \"magnetic\" polymer matrix that wraps a positively charged elastic veil around each lash to instantly lift, separate and define each lash for maximum, long-lasting performance. Fortified with a specialized blend of ingredients to help condition and strengthen to help prevent lash loss. Confidently fight the eyelash aging process as you strengthen, thicken, lengthen and separate eyelashes for gorgeous lashes that wow.\u003c\/span\u003e","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":42460657975490,"sku":"852455090","price":4.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/products\/fully-charged-mascara-mini-287207.jpg?v=1700750351"},{"product_id":"on-point-mascara-with-hemp-mini","title":"On Point Mascara with Hemp Mini","description":"We’re not normally here for the drama but we absolutely love a bold eyelash look! Separate, lengthen and thicken the appearance of your lashes with this cruelty-free 4-in-1 Mascara. A high volume, hemp-infused mascara that adds drama to the look of lashes, it’s truly On Point! Formulated with nourishing, hemp-derived Cannabis Sativa Seed Oil and Biotin for stronger, healthier-looking lashes that wow, this reach-for-the-sky mascara features intense black pigment that leaves a lasting impression. It’s lash-loving formula also helps protect against environmental stressors, such as pollution.","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":42950221168834,"sku":"952459010","price":4.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/products\/on-point-mascara-with-hemp-mini-678503.jpg?v=1700750985"},{"product_id":"double-charged","title":"Double Charged 2-Piece Fully Charged Magnetic Mascara \u0026 Primer Kit","description":"Give yourself the look of thicker, fuller, longer-looking lashes with our Double Charged 2-Piece Fully Charged Magnetic Mascara \u0026amp; Primer Kit to help prep and perfect your lashes for all-day wear. Includes our best selling Fully Charged Mascara Primer Powered by Magnetic Technology and Fully Charged Mascara Powered by Magnetic Technology!","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":43520850591938,"sku":"951409010","price":9.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/products\/double-charged-2-piece-fully-charged-magnetic-mascara-primer-kit-528804.jpg?v=1700750271"},{"product_id":"bio-charged-plant-powered-volumizing-mascara","title":"Bio Charged Plant-Powered Volumizing Mascara","description":"\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\n\u003cp\u003eInstantly amplify the look of lashes and take clean to the next level with Bio Charged Plant-Powered Volumizing Mascara. Enriched with a hybrid complex of clean 91% naturally derived ingredients* including Fermented Red Ginseng, Shea Butter, Vitamin C and Pea Protein, this vegan Bio Charged Mascara helps strengthen the appearance of lashes for undeniable volume and a full-bodied look with a pure from wand-to-goop formula. Our wand isn’t just any wand, the biobased lash-hugging fiber brush is made from conditioning Castor Oil to help deliver the look of stunning lashes with just-the-right touch of TLC. The clean, fuss-free formula enhances the look of your natural lashes effortlessly without clumping or smudging! Plus, the lightweight mono-material component ensures easy recycling. Embrace a new era of mascara, where clean is not just a promise, but a standard.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e*Including water. Naturalness according to ISO 16128 standard.\u003c\/p\u003e\n\u003c!----\u003e","brand":"PÜR Minerals","offers":[{"title":"Default Title","offer_id":44631227105474,"sku":"951400010","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/4955\/6889\/files\/bio-charged-plant-powered-volumizing-mascara-517196.jpg?v=1722894404"}],"url":"https:\/\/porcosmetics.com\/collections\/makeup-eyes-mascara.oembed","provider":"PÜR Minerals","version":"1.0","type":"link"}